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Access Information News Announces Additions To Sponsorship Package Benefits

Released: 7/24/2023
Author: Aaron Di Blasi, Publisher, Access Information News
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Access Information News. The world's #1 online resource for current news and trends in access information. Six square boxes of the same size stacked two over four alternate colors between light and dark blue. Inside each box is an illustration of a person with a disability using access information to improve their life.


Greetings everyone. I am excited to report that the Access Information News publication continues to grow.

And not just in readership, but also in partnerships, friendships, authority and reach.

Access Information News has been able to achieve and sustain this growth simply by helping people when and where they need it most.

Be it a reader who is looking for the best reader reviews in researching a new access technology prior to purchase or an access company or organization that is looking to reach more people with its products, services or message, we have been busy listening to you in order to learn how we can better tune the publication to serve your ongoing needs.

The changes described herein represent the next iteration in this continued mission.

First, some quick background.

What does an Access Information News Sponsor currently get in return for their ongoing support?

#1.) The exclusive ability to sell / promote to over 13,000 access specific subscribers each week.

#2.) One Featured Advertisement per quarter.

#3.) One Classified Advertisement per weekly issue.

#4.) Sponsor Profile listed on the Access Information News website for the duration of Sponsorship.

#5.) Sponsor Profile listed within the Access Information News weekly newsletter for the duration of Sponsorship.

#6.) 50% discount on all Sponsored News Items.

#7.) All Premium Subscriber benefits.

#8.) Permanent SEO benefits. Profile listed within the Access Information News Sponsors Archive at the close of Sponsorship.

#9.) Community appreciation and recognition for supporting the world's #1 online resource for current news and trends in adaptive technology.

Those are the Top 9, in what we believe is the order of priority for most Sponsors.

As you can see, Sponsor Benefits have doubled from just 5 in November of 2022, to 9 and growing today, with no increase in cost. Something that we are all incredibly proud of.

And there will be no increase in cost today, either. Nor in the future, if we can help it.

We think the price is just right for sponsorship. Just enough for us to keep the publication growing while still giving Sponsors absolutely amazing benefits that they cannot get anywhere else at an absolutely amazing price.

We just needed to figure out a way to give Sponsors a bit more flexibility, as data from the last year shows that most Sponsors do not utilize their Featured Advertisements. Likely because they require advance scheduling, which can be a real barrier to Sponsors without a dedicated marketing department.

Data shows that Sponsors prefer to utilize their weekly Classified Advertisement spot to promote anything they are currently working on, such as a current sale or upcoming event, while using a Sponsored News Item anytime they wish to make a major announcement.

Therefore, we have decided to make the following changes, based on that data.

Effective immediately, the following changes now apply to all current and future Access Information News Sponsorship Package Benefits:

#1.) Click-To-Vote Quick Polls have been removed as a Sponsorship Package benefit. With only a few Sponsors publishing polls in the last year we did not feel that Sponsors found value in this benefit. We have therefore removed it, in order to make room for additional benefits that do add value.

#2.) Sponsors will now have the option to trade One (1) Featured Advertisement for Three (3) Free Sponsored News Items.

Featured Advertisements Versus Sponsored News Items: Similarities

#1.) Both Featured Advertisements and Sponsored News Items appear at the very top of the publication.

Featured Advertisements Versus Sponsored News Items: Differences

#1.) A Featured Advertisement includes an image.

#2.) A Sponsored News Item does not include an image.

#3.) A Featured Advertisement must be scheduled in advance.

#4.) A Sponsored News Item may be submitted for publication in any issue up to 10 hours prior to publication without scheduling by filling out this short form.

#5.) You can run one Featured Advertisement every 3 months.

#6.) You can run one Sponsored News Item every week.

This now gives Sponsors the opportunity to choose one top-of-publication advertisement spot each month, without scheduling, in place of one top-of-publication advertisement spot every 3 months, with scheduling.

This small change will provide all current and future Sponsors with a huge boost in both advertising value and convenience.

So if you are a Sponsor with outstanding Featured Advertisement dates that you have not yet scheduled, consider turning them into Sponsored News Items today to begin enjoying the ease and convenience of no longer having to schedule your advertisements in advance.

Just send a quick note to: publisher@accessinformationnews.com 📧️ and I will send you a single coupon code that you can use to get all 3 of your Sponsored News Items for free.

You can then submit them anytime you like, without scheduling, prior to your next sponsorship renewal.

There is no limit to the number of Featured Advertisements that you can convert into Sponsored News Items.

We think that Sponsors will really appreciate this new ability to reach readers when they need to, without advance scheduling, and we look forward to helping even more businesses and organizations to find and connect with the access technology community when they need to.

Cheers,


Aaron Di Blasi, PMP

Publisher (2022-Present)
Access Information News
The Week's News in Access Information
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Publisher (2020-Present)
Top Tech Tidbits
The Week's News in Access Technology
https://toptechtidbits.com 🌐

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